Whotrack

Pricing

Plans differ by how many sites you can add and how many events they send each month. Every plan labels each visit human, bot or unknown and shows the evidence behind the label.

Starter

$29 a month

3 sites
100,000 events a month

  • Analytics
  • Bot evidence
  • Campaign attribution
  • Email tracking
Start 7-day trial

Pro

$79 a month

10 sites
500,000 events a month

  • Analytics
  • Bot evidence
  • Campaign attribution
  • Email tracking
  • Meta Conversions API and Google conversion forwarding Coming soon
  • Ad spend import once approved Coming soon
Start 7-day trial

Agency

$199 a month

50 sites
2,000,000 events a month

  • Analytics
  • Bot evidence
  • Campaign attribution
  • Email tracking
  • Meta Conversions API and Google conversion forwarding Coming soon
  • Ad spend import once approved Coming soon
Start 7-day trial

Every plan starts with a 7-day trial. A card is required, and the first charge is on day 7 unless you cancel.

Events classified as bots when they arrive don’t count toward your monthly events.

Questions

What counts as an event?

From the snippet: a page view, an engagement report (how long someone read a page and how far they scrolled), a click on a link to another site or on a download, a custom event or a conversion. From your server: each page request it reports, a custom event or a conversion. With both installed, one page load is normally two events or more: the browser’s page view and your server’s report of the same request.

What happens near my limit?

Whotrack emails you at 80% and again at 100% of your monthly events. Collection carries on up to 150%. Above that, events are counted but not stored until you upgrade or the next month starts. During the trial, plan changes open once the trial ends.

How do I cancel?

In two clicks from Settings: Cancel plan, then confirm. You keep access to the end of the period you have paid for. Cancelling a trial ends it, and your access, straight away. While a payment is overdue, use Manage billing in Settings to cancel instead. The refunds and cancellation policy has the details.

Does Whotrack block bot clicks?

No. Whotrack labels traffic: each visit gets a verdict of human, bot or unknown, inferred from the evidence it records, and you see that evidence next to the verdict. It does not block clicks or push IP exclusions to Google or Meta.