Performance Max spam leads: what to check first
Investigate Performance Max spam leads with a website, CRM and Google Ads evidence checklist before changing campaign settings or declaring click fraud.
Guides
Review the evidence behind your ad traffic
Practical checks for PPC teams investigating spam leads and suspected bots on their own websites. Start with the question you need to answer.
Search Partners fake leads: how to investigate
Review suspected fake leads from Google Search Partners using network reports, CRM outcomes and website evidence, with clear limits on attribution.
Bot traffic vs click fraud: what the evidence shows
Separate automated website traffic, invalid ad clicks and poor leads. Learn which evidence can support each conclusion and where uncertainty remains.
Ready to inspect your website traffic? Read the installation and reporting docs or compare plans and trial terms.